Inspiring partnerships: ADUU MAL, a quality label for traceable Mongolian leatherScroll down to read more
The Mongolian leather industry saw very little development after the fall of the Soviet Union, in 1991. Tanners mainly used local chemicals that didn’t meet international safety standards, and environmental standards were often ignored. But when the Mongolian government started to push environmentally responsible development, Stahl saw a chance to help the leather industry in Mongolia meet international safety and environmental standards. It resulted in the creation of ADUU MAL: a new quality label for traceable Mongolian leather.
Making Mongolian leather sustainable
Along with Dutch fashion designer Hans Ubbink, MVO Nederland, the Dutch government and Dutch apparel brands, we started a project to help Mongolian tanners develop their production processes and improve the quality of their leather. This would enable them to become more sustainable and offer their products on the global market.
Together we created ADUU MAL: a new quality label for traceable Mongolian leather. The production process for products carrying the ADUU MAL label is as responsible as possible, something we ensure by training Mongolian tanners in a more sustainable process that uses Stahl EasyWhite Tan™.
ADUU MAL: a trustworthy quality label
Since the partnership started in 2013, more and more Mongolian tanners have begun using advanced technologies and products that do less harm to the environment. Tanners who participate in our project receive a certification that allows them to mark their products with the ADUU MAL sustainability label. This tells consumers that these leather shoes, bags or jackets from Mongolia are produced in the most sustainable manner, which helps build their market share.
The production of ADUU MAL-certified products is as sustainable as possible. Firstly, we have educated Mongolian tanneries to produce leather in ways that use less water and energy, and so lower the carbon footprint. We have also helped them learn how to tan hides that would not have been tanned otherwise. And tanners, tailors and shoemakers are assured of good working conditions and earn fair wages.
MYOMY do goods specifies ADUU MAL
One brand that works with ADUU Mal is MYOMY do goods. The label aims to offer a responsible alternative to less sustainable fashion products. ADUU MAL is perfect for this as the origin and production of all ADUU MAL leathers is fully transparent and as sustainable as possible. As MYOMY do goods has grown, it has switched to bigger tanneries. But all the brand needs to do is to require a tanner to use Stahl tanning and finishing products and to achieve LWG (Leather Working Group) certification, which in turn pulls in more customers as the fashion industry works to become more and more sustainable.
Are you looking for more information?
Please get in touch with your relevant contact within Stahl: